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Bolt
Mobility
November 7, 2021

Reminding users about limited-time discounts to drive retention and monetization

Retention
Transparency
Discount code
Most apps would rather hope that you forgot your promo code, but Bolt takes an opposite approach. They remind you via a push notification that your promo code is about to expire. Transparency is an increasingly common value to drive user retention and monetization, think about it!
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About the app:
Bolt is one of the leading ride-hailing app.