Welcome to Tricks!

It's time to boost your app growth and get some fresh inspiration.

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Pushing discounts through social media with a browser-based subscription flow

Giving users financial incentives to invite their friends on the app

Pushing event-based discounts

User experience

Driving app adoption with product tutorials

User experience

Personalizing app UI to create a closer relationship with users

Leveraging social proof on the paywall to drive subscriptions

User experience

Using in-app notifications to drive the adoption of new features & content

Using user feedback to maximize App Store ratings

User experience

Adding a loading screen to make users feel like they have a personalized experience

User experience

Showing the value to maximize authorizations opt-in among users

Sending daily notifications to create a routine and boost retention

Displaying your value proposition through a swipeable carousel in the onboarding

Using auto-promotions & CTAs to create frustration and drive subscription

User experience

Using in-app notifications to present recent changes made in the app

User experience

Showcasing employees to create a closer relationship with users

Designing a whole app section dedicated to upgrading

Helping users unlock the value of the app by suggesting relevant topics

Pushing event-based activation campaigns

Pushing limited time offers to create FOMO and boost paying subscriptions

Using the paywall layout to nudge users towards most valuable plans

Removing sign-up from onboarding to push it purposefully to users

User experience

Offering daily rewards to create a routine and boost retention

User experience

Giving prompts to users to start creating content on the app

Using push notifications to create frustration and drive subscription

User experience

Creating a leaderboard to drive user engagement

Letting users customize the app icon to generate delight and drive viral acquisition

Locking features temporarily to hook users in their early usage of the app

Starting the onboarding with a paywall

User experience

Using auto-promotions to drive product adoption

User experience

Using push notifications to announce new features

User experience

Driving usage by showing the number of users currently using the app

Using the in-app messaging to send discounts and optimize monetization

Bringing transparency to users throughout the onboarding

Using discounts as a churn prevention mechanism

Showing an example of notification on the "allow notifications" screen

Using the core product as an onboarding support

User experience

Pushing purposeful opt-ins to users

Displaying sticky CTAs in the app header to promote special offers

User experience

Designing strong product update activation flows

Using Tinder as an acquisition channel

Offering pro users to customize the app's icon

Showing the value of the premium plan with quantitative arguments

Insisting on expected users involvement in the app to grow downloads

Pointing out price differentiation within ads to grow app downloads

Leveraging social proof to drive adoption during the onboarding

Showing the value of signing up to maximize user account creations

Leveraging social proof within app ads to boost acquisition

Creating a relationship with users with fun UX wording

Retargeting users who just downloaded the app with a browser-based subscription flow

User experience

Collaborating with relevant, famous people to showcase new features

User experience

Asking for a product feedback when the user takes a screenshot in the app

Avoiding free trials

User experience

Offering templates to users to reduce the friction to use the app

Creating a special relationship with users with a "Pay what you think is fair" subscription

Pushing users to share content from your app on social media

Using the swipe to gamify the onboarding in a non-dating app

Adding a step into the onboarding to capture data on user attribution

User experience

Using the story format to gamify the user experience

User experience

Using the in-app messaging as a product tutorial

Maximizing conversion during onboarding by asking for a double opt-out

Using the daily reminder feature as a notification opt-in

Designing several paywalls to convert users based on their main frustration

User experience

Giving users more flexibility with notification management, beyond opt-in vs. opt-out

Using auto-promotions to grow free trial conversion

Setting goals for the user that he will reach faster by subscribing

Adding a family plan to increase your average order value

Implementing a loyalty program to drive repeat purchase and higher engagement

Telling users when friends/contacts use the app

Sending push notifications based on in-app events

Giving users access to the core feature of the app right after the onboarding

Offering a steep discount at key moments in the customer journey

User experience

Designing a minimalist home screen to drive app usage

Displaying "coming soon" features to pre-empt users' frustration and grow retention

Pushing two paywalls in the onboarding to increase subscriptions

Using ads to guide users towards browser-based subscription paths

Rewarding users on the first screen of the onboarding

Driving paying subscriptions with exclusive wording

Introducing premium features in the onboarding to trigger latter subscriptions

User experience

Using auto-promotions to remind your values and foster user loyalty

User experience

Displaying a notification opt-in on the app homepage

User experience

Creating a safe relationship with users by making them sign a charter with the app

Offering sign-up with Apple only to minimise onboarding length

Highlighting the value of the premium plan in the settings section of the app

Give 1% of the subscription back to an NGO as an incentive to subscribe

Unbundling the onboarding to prevent user fatigue and drive product adoption

Unbundling opt-in screens from the onboarding to maximize acceptance

Offering your users the possibility to invest in your company

Giving a free access to paying features for a limited time

User experience

Driving usage and retention with FOMO (Fear Of Missing Out)

Showcasing core users to create a core relationship with users

Pushing a free trial instead of subscription

Using a breadcrumb trail to maximise onboarding conversion

Using in-app notifications to create frustration and drive subscription

Nudging users to make their own onboarding simpler for them

Sending push notifications to grow free trials in the first days

Designing feature-based subscription workflows

Driving retention with slight frustration when leaving the app

Displaying a permanent referral CTA on the home section to create organic acquisition

Reassuring users about privacy management with a GDPR logo during the onboarding

Unlocking in-app content in exchange of sharing the app to your friends

Pushing event-based discounts

Using user feedback to maximize App Store ratings

Pushing event-based discounts

Pushing event-based discounts

Using auto-promotions to drive product adoption

Pushing event-based discounts

Adding a student plan to grow subscriptions

Adding a family plan to increase your average order value

Pushing event-based discounts

Pushing event-based activation campaigns

Using in-app notifications to present recent changes made in the app

Using auto-promotions to grow free trial conversion, Using in-app notifications to drive free trial conversion

Pushing event-based discounts

Using push notifications to create frustration and drive subscription

Using auto-promotions to test users' interest for new features

Pushing event-based activation campaigns

Using auto-promotions to remind your values and foster user loyalty

Using in-app notifications to drive the adoption of new features & content

Using in-app notifications to drive the adoption of new features & content

Using in-app notifications to drive the adoption of new features & content

Giving users in-app incentives to invite their friends on the app

Showing the value of the premium plan with quantitative arguments

Setting goals for the user that he will reach faster by subscribing

Maximizing conversion during onboarding by asking for a double opt-out

Giving users access to the core feature of the app right after the onboarding

Reminding users about limited-time discounts to drive retention and monetization

Using push notifications to let users know about in-app changes

Designing a minimalist home screen to drive app usage

Designing a minimalist home screen to drive app usage

Asking users to rate recommendations to improve long-term experience and retention

"Displaying ""coming soon"" features to pre-empt users' frustration and grow retention"

"Displaying ""coming soon"" features to pre-empt users' frustration and grow retention"

Making promo codes public to grow loyalty and long term retention

Pushing event-based activation campaigns

Using push notifications to drive subscription outside of the app paywall

Showing the value to maximize authorizations opt-in among users

Using push notifications to announce new features

Locking access to features & content to push app updates

Setting-up referral challenges to drive user acquisition

Using Easter eggs to reinforce the relationship with users

Giving users financial incentives to invite their friends on the app

Using push notifications to announce new features

Pushing purposeful location opt-ins to users

Using in-app notifications to drive the adoption of new features & content

Using in-app notifications to present recent changes made in the app

Using in-app notifications to present recent changes made in the app

Using auto-promotions to drive product adoption

Using discounts as a churn prevention mechanism

Using in-app notifications to drive the adoption of new features & content

Using push notifications to announce new features

Pushing discounts through social media with a browser-based subscription flow

Partnering with other apps to drive user acquisition

Using empty spaces to make users aware of new features

Using auto-promotions to grow free trial conversion

Showing the impact of the app to grow installs

Driving app adoption with product tutorials

Displaying sticky CTAs in the app header to promote special offers

Insisting on expected users involvement in the app to grow downloads

Insisting on expected users involvement in the app to grow downloads

Teasing new features before the release

Creating a relationship with users with personalized reports about app usage

Pushing event-based activation campaigns

Insisting on expected users involvement in the app to grow downloads

Amazon Prime Video

Using in-app notifications to drive the adoption of new features & content

Letting users customize the app icon to generate delight and drive viral acquisition

Creating a relationship with users with fun UX wording

Using auto-promotions to drive product adoption

Adding a loading screen to make users feel like they have a personalized experience

Personalizing app UI to create a closer relationship with users

Offering pro users to customize the app's icon

Offering pro users to customize the app's icon

Offering pro users to customize the app's icon

Designing strong product update activation flows

"Using ""Claim Now Use Later"" discounts to drive retention"

Giving users financial incentives to invite their friends on the app

Adding a lifetime subscription plan to increase your average order value and secure your LTV

Adding a lifetime subscription plan to increase your average order value and secure your LTV

Adding a lifetime subscription plan to increase your average order value and secure your LTV

Adding a family plan to increase your average order value

Personalizing app UI to create a closer relationship with users

Giving prompts to users to start creating content on the app

Creating a virtual currency to drive engagement and monetization

Creating a virtual currency to drive engagement and monetization

Creating a virtual currency to drive engagement and monetization

Pushing users to download the app when on the browser version of the product

Pushing users to download the app when on the browser version of the product

Pushing users to download the app when on the browser version of the product

"Collaborating with relevant, famous people to showcase new features"

Unlocking in-app content in exchange of sharing the app to your friends

Adding a loading screen to make users feel like they have a personalized experience

Adding a loading screen to make users feel like they have a personalized experience

Adding a loading screen to make users feel like they have a personalized experience

Adding a loading screen to make users feel like they have a personalized experience

Adding a loading screen to make users feel like they have a personalized experience

Adding a loading screen to make users feel like they have a personalized experience

Avoiding free trials

Showing the value to maximize authorizations opt-in among users

Helping users unlock the value of the app by suggesting relevant topics

Pushing discounts through social media with a browser-based subscription flow

Maximizing onboarding completion with reassuring UX wording

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