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July 13, 2021
Letting users customize the app icon to generate delight and drive viral acquisition
Acquisition
User Interface
Personalization
On Photoroom, you can unlock customized app icons by becoming a pro user or by sharing on social media a demo of the app.
About the app:
PhotoRoom is an image editing app that lets you capture, edit, and mix images. It uses artificial intelligence to automatically cut out the background.