Happn uses different kind of auto-promotions to increase subscriptions. Between two swipes, they will remind you of the value of the paid plan with CTAs towards the paywall.

Fruitz frequently inserts promotions between two profiles. They use this trick to present and remind paid plan features such as "unlimited fruits", with a CTA towards the paywall.

Happen's FlashNotes enable users to send a message before you even get a crush. This is a paying feature, and the app regularly remind users about how FlashNotes work to drive monetisation.

Subscribing to Tinder Gold allows users to access profiles who already liked you. Between two swipes, it is frequent that Tinder pushes an auto-promotion about Tinder Gold with a call-to-action towards the premium section of the app. Tinder being about ego and FOMO, this trick is a smart reminder to drive paid plan conversion.

When opening the app, Lydia's app opens an auto-promotion modal to offer the premium plan to users under 25 years old.

Between two swipes, it happens that Badoo pushes limited-time offers to users.