Duolingo is the fun, free app for learning 35+ languages through quick, bite-sized lessons. Practice speaking, reading, listening, and writing to build your vocabulary and grammar skills.
Freeletics
Fitness
February 27, 2021
Using Tinder as an acquisition channel
Acquisition
Other ads (Twitter/Tinder...)
Freeletics ranks among the apps advertising on Tinder.
However the visual from the ad is far from being exceptional. Have a look at Duolingo or Uber Eats examples to get true, reliable inspiration.
Freeletics is Europe’s #1 fitness app lets you work out anytime, anywhere with the best digital personal trainer - no gym required.
Uber Eats
Food Ordering
May 27, 2021
Using Tinder as an acquisition channel
Acquisition
Other ads (Twitter/Tinder...)
Uber Eats partnered with Tinder in France to create a joined campaign with a Tinder profile and a special voucher.
Note how they adapted the add format to the channel: the user is caught during a swipe session and Uber Eats pushes relevant visuals and UX wording.
Also note how the entire flow remains in-app, while most campaigns would redirect the user out the app as soon as possible.
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