June 4, 2021
Leveraging social proof on the paywall to drive subscriptions
Upgrading
Social proof
Paywalls
On Flo's paywall, you have an App Store super positive comment from a real user. It's a social proof that can increase your conversion rate.
About the app:
Flo is a women's health app. It tracks menstruation, cycle prediction, preparation for conception, pregnancy, early motherhood and menopause.
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