Onboarding

Unbundling opt-in screens from the onboarding to maximize acceptance

7Mind
Meditation
April 23, 2021

Unbundling opt-in screens from the onboarding to maximize acceptance

Onboarding
Opt-ins
Users can feel overwhelmed by opt-ins in the onboarding: notifications, Apple Health data, geolocation, and so on. On this aspect, 7mind stands out: the app pushes one opt-in screen at a time, after each of the first sessions.
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About the app:
7Mind is a meditation app that offers 7-minute sessions.