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Whatsapp
Social
March 3, 2021

Using the story format to gamify the user experience

User experience
Gamification
Whatsapp added a 4-story carousel in the Status section of its app following a major privacy update. Goal: limit the shift from part of its users to Telegram or Signal.
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About the app:
WhatsApp Messenger is a free messaging app available for iPhone and other smartphones. WhatsApp uses your phone's Internet connection to let you message and call friends and family.