Welcome to Tricks!

It's time to boost your app growth and get some fresh inspiration.

PREMIUM MEMBERS ONLY

Pushing discounts through social media with a browser-based subscription flow

Giving users financial incentives to invite their friends on the app

Pushing event-based discounts

User experience

Personalizing app UI to create a closer relationship with users

User experience

Driving app adoption with product tutorials

User experience

Adding a loading screen to make users feel like they have a personalized experience

Using user feedback to maximize App Store ratings

User experience

Using in-app notifications to drive the adoption of new features & content

Leveraging social proof on the paywall to drive subscriptions

User experience

Showcasing employees to create a closer relationship with users

User experience

Using in-app notifications to present recent changes made in the app

Using auto-promotions & CTAs to create frustration and drive subscription

Displaying your value proposition through a swipeable carousel in the onboarding

Sending daily notifications to create a routine and boost retention

User experience

Showing the value to maximize authorizations opt-in among users

Pushing event-based activation campaigns

Helping users unlock the value of the app by suggesting relevant topics

Designing a whole app section dedicated to upgrading

User experience

Using push notifications to announce new features

User experience

Using auto-promotions to drive product adoption

Starting the onboarding with a paywall

Locking features temporarily to hook users in their early usage of the app

Letting users customize the app icon to generate delight and drive viral acquisition

User experience

Creating a leaderboard to drive user engagement

Using push notifications to create frustration and drive subscription

User experience

Giving prompts to users to start creating content on the app

User experience

Offering daily rewards to create a routine and boost retention

Removing sign-up from onboarding to push it purposefully to users

Using the paywall layout to nudge users towards most valuable plans

Pushing limited time offers to create FOMO and boost paying subscriptions

Insisting on expected users involvement in the app to grow downloads

Showing the value of the premium plan with quantitative arguments

Offering pro users to customize the app's icon

Using Tinder as an acquisition channel

User experience

Designing strong product update activation flows

Displaying sticky CTAs in the app header to promote special offers

User experience

Pushing purposeful opt-ins to users

Using the core product as an onboarding support

Showing an example of notification on the "allow notifications" screen

Using discounts as a churn prevention mechanism

Bringing transparency to users throughout the onboarding

Using the in-app messaging to send discounts and optimize monetization

User experience

Driving usage by showing the number of users currently using the app

Displaying "coming soon" features to pre-empt users' frustration and grow retention

User experience

Designing a minimalist home screen to drive app usage

Offering a steep discount at key moments in the customer journey

Giving users access to the core feature of the app right after the onboarding

Sending push notifications based on in-app events

Telling users when friends/contacts use the app

Implementing a loyalty program to drive repeat purchase and higher engagement

Adding a family plan to increase your average order value

Setting goals for the user that he will reach faster by subscribing

Using auto-promotions to grow free trial conversion

User experience

Giving users more flexibility with notification management, beyond opt-in vs. opt-out

Designing several paywalls to convert users based on their main frustration

Using the daily reminder feature as a notification opt-in

Maximizing conversion during onboarding by asking for a double opt-out

User experience

Using the in-app messaging as a product tutorial

User experience

Using the story format to gamify the user experience

Adding a step into the onboarding to capture data on user attribution

Using the swipe to gamify the onboarding in a non-dating app

Pushing users to share content from your app on social media

Creating a special relationship with users with a "Pay what you think is fair" subscription

User experience

Offering templates to users to reduce the friction to use the app

Avoiding free trials

User experience

Asking for a product feedback when the user takes a screenshot in the app

User experience

Collaborating with relevant, famous people to showcase new features

Retargeting users who just downloaded the app with a browser-based subscription flow

Creating a relationship with users with fun UX wording

Leveraging social proof within app ads to boost acquisition

Showing the value of signing up to maximize user account creations

Leveraging social proof to drive adoption during the onboarding

Pointing out price differentiation within ads to grow app downloads

Making promo codes public to grow loyalty and long term retention

Using in-app notifications to drive free trial conversion

User experience

Using auto-promotions to test users' interest for new features

User experience

Asking users to rate recommendations to improve long-term experience and retention

User experience

Embedding user feedback within push notifications

User experience

Locking access to features & content to push app updates

Reminding users about limited-time discounts to drive retention and monetization

Using push notifications to let users know about in-app changes

Notifying users when they recover full access to free features

Delaying the display of return buttons on the paywall

Using push notifications to drive subscription outside of the app paywall

Giving users in-app incentives to invite their friends on the app

Setting-up referral challenges to drive user acquisition

Showing the impact of the app to grow installs

Using sponsored ads to grow app downloads

User experience

Using empty spaces to make users aware of new features

Designing several subscription plans based on personas

Offering seamless in-app discounts to build loyalty

Creating in-app events to engage users and grow retention

User experience

Using Easter eggs to reinforce the relationship with users

User experience

Explaining why you advertise to reduce users' friction with ads

User experience

Teasing new features before the release

Using "Claim Now Use Later" discounts to drive retention

Using the onboarding to learn more about your users

Leveraging social proof to grow notification opt-ins

Sending personalized push notifications based on recent activity in the app

Maximizing onboarding completion with reassuring UX wording

Designing several subscription plans based on personas

Designing several paywalls to convert users based on their main frustration

Pushing discounts through social media with a browser-based subscription flow

Using the story format to gamify the user experience

Creating a relationship with users with fun UX wording

Sending users a welcome mail at D+1 to grow first days usage

Using Tinder as an acquisition channel

Pushing discounts through social media with a browser-based subscription flow

Asking for a product feedback when the user takes a screenshot in the app

Explaining why you advertise to reduce users' friction with ads

Offering a steep discount at key moments in the customer journey

Creating a leaderboard to drive user engagement

Pushing limited time offers to create FOMO and boost paying subscriptions

Driving app adoption with product tutorials

Using the in-app messaging as a product tutorial

Using push notifications to create frustration and drive subscription

Giving users financial incentives to invite their friends on the app

Locking features temporarily to hook users in their early usage of the app

Pushing a free trial instead of subscription

Removing sign-up from onboarding to push it purposefully to users

Pushing event-based discounts

Giving users financial incentives to invite their friends on the app

Using in-app notifications to create frustration and drive subscription

Driving retention with slight frustration when leaving the app

Telling users when friends/contacts use the app

Pushing event-based discounts

Starting the onboarding with a paywall

Using the paywall layout to nudge users towards most valuable plans

Leveraging social proof to drive adoption during the onboarding

Using the paywall layout to nudge users towards most valuable plans

Locking features temporarily to hook users in their early usage of the app

Showing the value of signing up to maximize user account creations

Maximizing free trial conversion by asking for a double opt-out

Setting goals for the user that he will reach faster by subscribing

Designing a demo mode to show the value of premium features

"Giving users more flexibility with notification management, beyond opt-in vs. opt-out"

Bringing transparency to users throughout the onboarding

Using daily reminders to get inactive users back on the app

"Giving users more flexibility with notification management, beyond opt-in vs. opt-out"

Locking features temporarily to hook users in their early usage of the app

Pushing limited time offers to create FOMO and boost paying subscriptions

Pushing event-based discounts

Using the in-app messaging to send discounts and optimize monetization

Using the core product as an onboarding support

Pushing limited time offers to create FOMO and boost paying subscriptions

Notifying users when they recover full access to free features

Driving usage and retention with FOMO (Fear Of Missing Out)

Telling users when friends/contacts use the app

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